This post is about offering something free to visitors who subscribe to your email marketing list.
If you’ve been hanging out on the web for a bit, chances are you’ve visited a website that offers something to download for free. But before you get your thing-y, you must provide your name & email address.
Open For Business
Many people believe that once their website is built, their customers will come. Like putting up a huge banner on a storefront that says, “OPEN FOR BUSINESS.”
Then we sit around, watching our phones, inboxes and wonder… where all my perfect customers?
It gets quiet and stays quiet.
A list post. It’s just what it sounds like. A blog post with a list in it. Think table of contents. The kind with hyperlinks.
Your table of contents. With a list of blog article topics or a series of posts. Written on a specific topic, within your domain of special knowledge. Your gifts or talent. Whatever you plan on sharing with the world.
When I first created a blog, I was asked to answer one simple question. And do it in the form of a blog post.
It’s one of the top struggles I see women challenged with when they’re getting ready to launch a web presence.
A couple of weeks ago, I finally installed an Aweber form on my website. I’ve been using Feedburner to deliver my posts by email since I launched msquared in the summer of 2009.
Basically, Feedburner is perfect when you are just starting out. And, it’s free. It helps you start building your own list by offering your web visitors a way to receive your blog posts by email.
- What it does: Helps you build customer email lists, send email communications to your lists and deliver electronic media such as PDFs or audio download links.
- How hard is it to learn: 4 out of 5.
- How it helps you make money: Two words: build relationships (with prospective clients or customers). Deliver your products (audio download links and information products such as ebooks
and other PDFs) to your customers.
- Cost: $19 per month, try it 30 days for just buck $1 (affiliate link)
You’ve created a web presence, now what?
People are stopping by your website. Traffic in increasing and you can see that thanks to Google Analytics. And then the question comes… Now What?
