mar·quee [mahr-kee] –noun
a tall rooflike projection above a theater entrance, usually containing the name of a currently featured play or film and its stars.
I’ve noticed that many more women are showing up asking for a very specific requirement for their web presence. They want a marquee style header.
At first, I thought this would be the exception. And it was, for a little while.
Most of my previous clients are coaches. Early on, I had one ‘typical’ artist show up and say yes to me and my way of webifying. And after analysis of what she was presenting to the world, and upon my recommendation to her, we designed her web presence using a different WordPress theme than is my usual standard. And Thesis is a standard in today’s web presencing universe.
I looked at what she was doing, and I decided it needed a different focus. Not that Thesis couldn’t handle her and what she does. Enough mystery, yeah? Please meet Laura Jacquemond from BlueTerracotta.com.
But my past clients were mostly going to be using their words to connect with their audience of right people. And I do believe, Thesis is a really great broad based solution for what most people starting out need in their first few years of online business making.
However, the earlier exception is now becoming the rule. And even in my own online business growth process, I personally am finding I need a different approach to how I’m showing my stuff to the world.
You & your art
I talk a lot in my main webification sales page about being a creator. Being an artist of some type. And that at our core, we all are. I think the importance of being able to express our own personal forms of creativity is so germane to the expansion of life. To having a feeling of deeper meaning, satisfaction, joy… all the good stuff. I believe it’s what will save the world actually. Or make Heaven on Earth.
Expressing our personal forms of art heals us.
And artistic expression is everywhere. In every thing. Because it all begins with thought. An inspiration or desire. It begins there.
What I had been wanting for my own web presence was a way to showcase my gallery. I’m an artist, and I need a gallery. Right now, I have a list in my sidebar, of clients I’ve worked with and am working with (well not this very second, because I’m writing this now, but there they are… see? look in the sidebar).
I have all the right ingredients, including testimonials, screenshots… ya know, the whole she-bang. All the things I think you’d like to see in order to make the decision of whether or not you’re going to visit my contact page and set up ourchat about your web presence.
The information coming easily, in a naturally-feeling organized manner… like “uhuh uhuh uhuh…” click click click. Easy. (Emphasis on easy… ya feelin’ me?)
I’ve played with a few plug-ins (I plan to share that with you another time soon). I built galleries in several of them. Just not satisfied. Not feelin’ it.
So I’m bopping around Facebook and I notice a certain something that calls to my attention… drag & drop WordPress theme. “Oh?” I muse.
You see, I’m always thinking about you. Well not always. But you know what I mean. I want it to be easier for you… the whole technology thing. And I strongly believe that if technology doesn’t make itself easier to use, it will not be around. It must build ease-of-use into itself to thrive and expand. If it’s too challenging to use, nobody will use it.
May seem counterintuitive because in a sense, I undermine your need of my services. But I don’t see it that way. My bottom line is empowerment. I say that right-off-the-bat on my web presencing sales page.
What a marquee styled header is…
Marquee, marquee, marquee… what the hell is it?! Ok, well… read the definition again at the top of this post and then visit my client Megan Matthieson. It’ll be like bam! I promise…. Go quick…
So drag & drop WordPress theme, marquee based header. If you like it and it’s right for what your sharing… still with me?
If you are strictly biz and not an artist, then this is where you showcase your latest product or just simply sell what you do with imagery and some verbiage. It’s your billboard people. It’s your electronic billboard.
I say this all the time. If you’re a client, you’re gonna nod your head. Ready? You’ve got 2.5 seconds.
That’s it! If they don’t see what they want to see, they click the back button (or hit backspace on their keyboard like I do.)
So you gonna make’em read it or are you gonna show it to them?
My new theme choice is…
My new theme is called PlatformPro from Pagelines.com (yes, that’s an affiliate link). I’ve already sent them a lil love note… I really want them to come on by, pay me a visit (yes, it’s a secret wish). This is what it looks like when you fly-by-the-seat-of-your-optimystical-designer-ass… and it feels fun and free and wild to be… me. FINALLY!
I’m redesigning my website. I’m gonna share it with you in hopes that’ll it will help you turn your own corners about webifying and what you’re doing online, with your business.
My need for redesign is not about dissatisfaction in how my web presence looks or feels, it’s about needing to present the information in a more dynamic way. And it’s about growing and expanding myself into technology as-I-go, not all at once. Which is crazy to think that we could or can, but we do it nonetheless.
You and your web presence may not need PlatformPro now. And you might be an artist like me; needing flexible, easy & dynamic. A showcase for your art. And if your art is your writing, Thesis is still (really), more than good enough to get you going.
That’s it for today. Stay-tuned for more… where hopefully I’ll have a few shorter installments. Right now, I gotta a redesign story to tell. And I’m excited to tell it.
Got redesign questions?
Use the form on my contact page and just ask!