March 2012

That Day In The Garden

March 28, 2012

What I imagine the apple said to Eve on that day in the garden…

“Life will break you.

Nobody can protect you from that,

and living alone won’t either,

for solitude will also break you with its yearning.

You have to love.

You have to feel.

It is the reason you are here on earth.

You are here to risk your heart.

You are here to be swallowed up.

And when it happens that you are broken,

or betrayed, or left, or hurt, or death brushes near,

let yourself sit by an apple tree

and listen to the apples falling

all around you in heaps,

wasting their sweetness.

Tell yourself you tasted as many as you could.”

Eva Herzigova in El Jardín Secreto de Eva’ (Eva’s Secret Garden), El Pais Moda, March 2010. Original photo by Giampaolo Sgura.

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Toward The Rising Sun

March 19, 2012

May Ostara bring joy and easiness into your life.

May her fertility be passed over to you and may your dreams,
ideas, wishes, plans ripen and bear new fruits.

May the loveliness of spring open your heart and
may you understand the beauty of being and take it in.

Full of strength and new energy,
you shall walk into the brightness
of the awakening spring
and you shall leave the darkness
of the past time behind.

Let go all former burdens
and get rid of the ballast still hindering you.
Free and with new strength
your feet shall carry you
toward dawn.

May Ostara bless us all!

Ostara by Tricia Danby

 

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This post is about offering something free to visitors who subscribe to your email marketing list.

If you’ve been hanging out on the web for a bit, chances are you’ve visited a website that offers something to download for free. But before you get your thing-y, you must provide your name & email address.

Open For Business

Many people believe that once their website is built, their customers will come. Like putting up a huge banner on a storefront that says, “OPEN FOR BUSINESS.”

Then we sit around, watching our phones, inboxes and wonder… where all my perfect customers?

It gets quiet and stays quiet.

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This post is about how MindNode offered me a Get-out of-Word-doc-ebook-writing-hell card so I could pass Go & Collect $200.

Well, I’m on the way to collecting $200. The book hasn’t been in Pay-What-You-Can mode for very long. ;)

The honest truth is MindNode did set me free… to let’ er rip. And so I did pass Go, so-to-speak. And I’m sharing the story of how I did it. Cuz blogs are for sharing. And because lettin’ er rip is good for our souls.

I mentioned that, after a while of writing a post-at-a-time, and answering questions that were fed to me on a nearly-daily basis…

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The List Post

March 7, 2012

A list post. It’s just what it sounds like. A blog post with a list in it. Think table of contents. The kind with hyperlinks.

Your table of contents. With a list of blog article topics or a series of posts. Written on a specific topic, within your domain of special knowledge. Your gifts or talent. Whatever you plan on sharing with the world.

When I first created a blog, I was asked to answer one simple question. And do it in the form of a blog post.

It’s one of the top struggles I see women challenged with when they’re getting ready to launch a web presence.

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Band of Wild Horses

March 4, 2012

Or how to write your ebook or other digital download-y thing.

“The ebook wrote itself,” I said skyping with a client last Thursday afternoon. She had set out to write her free pdf thingy but found that under the pressure to perform, it wasn’t coming. Shifting directions like a nimble entrepreneur does, she decided to go back to basics. Start with her blog. And just write a few posts.

“How about a list of posts that help explain your three main core values… for yourself or your business?” I continued.

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“Now I know why @MyndeMayfield calls her approach “optimystical.” That girl just rocked my universe…~ Jess Commins, @renewabelle (astrology)